Tips For B2B Software Marketers -- Chris Voce // G2
MarTech Podcast ™ // Marketing + Technology = Business Growth
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How to Build a Customer Success Strategy
Over 85% of buyers, and by the way, we didn't identify ourselves in the survey, said that they do use reviews as part of the purchasing decision. So if you're not going to be able to communicate with the prospects through your own channels, you have to go out and put yourself out there. Chris: "I think we sadly trounced the role of salespeople earlier on in the process"
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