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The Goal Is Not the Reason, Right?
The goal is not the reason. That's a huge, I mean, that's the biggest realization for me here today and listening to this. A lot of us can't answer that question because we're just like, I don't know, I just want to get the goal. And then, you know, that should open up things for us. 99% of the time we're not doing a goal to get a goal. We're doing a goal for something else.