Apple Vision Pro was introduced to the world about a week ago. Apple Senior Vice President of Engineering said, when you just want to type a ducking word, it'll learn. I've had the great fortune of having this new computer demoed. It's quite amazing how much better it is now.
As Vice President of Human Interface Design at Apple, Alan Dye has spent much of his career working for a company that has done perhaps more than any other to make design sexy, essential, and highly coveted. He joins to discuss his lustrous creative path working with Ogilvy’s Brand Integration Group, Kate Spade, Apple and the brand new, highly anticipated Apple Vision Pro.