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How to plan for the next crisis

Working It

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Introduction

Business leaders have to be able to deal with whatever is thrown at them. You don't want to be the kind of organisation that never does anything in case things go wrong. Why do so few people foresee the next crisis? And more importantly, why do they fail to prepare for it? We're joined by John Mullins, a serial entrepreneur and associate professor of management practice at London Business School.

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