Episode 147: Product Positioning with April Dunford
UI Breakfast: UI/UX Design and Product Strategy
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How to Reposition Your Company for Success
As a vice president I was naturally filtering out good fit customers from bad fit customers in my mind so when I said I've got a good grasp on who loves my stuff and why I was naturally putting a heavier weight on customers that were really good fit then customers were bad fit. So here's what happens if you don't do that if you say you know what we're just going to do a survey, the results are crap like there was no pattern there was just junk right. We went through the whole spreadsheet we got rid of a whole bunch of customers that were quote-unquote bad fit and then we could see the pattern and so what's interesting is if I knew what we
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