Our guest this week on the New Music Business is the founder of Trapital, Dan Runcie. The podcast and research group have been featured in the Wall Street Journal, New York Times, BBC World News, NPR, Axios, CNBC, and much more. Each week, Trapital shares insights on trends that matter for the artists, entrepreneurs, and investors who use the research to make decisions that will help their businesses grow.
03:04 Welcome
04:00 Innovations happening within the hip hop community
09:24 New licensing deals major labels are offering
18:55 Misconception of building a career off vanity metrics
28:56 TikTok-inspired record deals
39:26 Major vs. indie resources and connections
44:28 Artist discovery outside of Spotify playlists and release strategies
49:04 Final question
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Website: https://trapital.co
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Edited and mixed by Maxton Hunter
Music by Brassroots District
Produced by the team at Ari’s Take
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