
Q&A | How Can Sales Culture Be Influenced From the Top Down?
The Science of Scaling
00:00
Transforming Sales Hiring Through Data-Driven Training
This chapter highlights the critical role of sales enablement in the hiring process, advocating for structured onboarding and certification systems for new sales hires. It introduces a method of using scorecards to assess performance and accountability, aiming to foster a data-driven sales culture that leads to predictable results.
Transcript
Play full episode