🏅 “Fashion Olympics” — Louis Vuitton’s Olympic strategy. Southwest’s capitalist pivot. ChatGPT’s Google-killer.
The Best One Yet
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LVMH's Influence on Paris Olympics Branding and Southwest Airlines Seating Change
The chapter delves into LVMH's significant involvement in the Paris Olympics branding, emphasizing French luxury and culture through their various brands without displaying logos. It also discusses Southwest Airlines' transition from free-for-all seating to assigned seating after 50 years, reflecting a shift towards a more capitalist model with seat upgrades now on offer.
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