3min chapter

This Week in Startups cover image

Amazon's transformation, Peloton's mistakes, VC market downturn & more with Ben Gilbert | E1582

This Week in Startups

CHAPTER

Why I Don't Want to Upgrade My Danner Boots

"I don't like sitting in a car that somebody else used before me anymore," he says. "The amount of time it takes to swap out your phone ... I'm like, you know what? I don't want to upgrade my boots." He's trying to make things last longer for two reasons: The environment and the overhead of the unboxing overhead.

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