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4min chapter
Health-Ade Kombucha: Daina Trout (2020)
How I Built This with Guy Raz
How to Turn a Side Hustle Into a Full-Time Job
In 2020, the market for kombucha in the US is expected to be close to $2 billion. In 2012, Dinah Trout and her husband Justin launched a side hustle selling homemade kombucha at a farmer's market in Los Angeles. They had very little experience and almost no money, but less than a year after that, as you'll hear, they were facing that transition moment. And Dinah decided to go all in on kombucha.
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