2min chapter

BUILD with Blake Bartlett cover image

Marketing in a PLG Company: Insights from Plaid’s former Head of Marketing

BUILD with Blake Bartlett

CHAPTER

The Fastest Way for a Marketing Leader to Fail Is to Overcommit

The fast way to fail, a fastest way for a marketing leader to fail, is justto over commit and take on too many audiences. So i think the things that i would really focus on is, like, where is the area that marketing can make the most immediate impact? And then so there's almost like you'r critting this poll strategy.

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