271 - What If You Could Double Profits Without Doubling Your Effort? with Todd Hagopian
The Cash Flow Contractor
Intro
This chapter explores strategies to boost profits by selling more to existing customers rather than seeking new ones. It emphasizes the need for bold changes and innovative practices, supported by personal anecdotes illustrating successful transformations.
Todd Hagopian shares his revolutionary Hypomanic Operational Turnaround (HOT) system that transformed multiple businesses in just 6-12 months. Developed after his bipolar diagnosis, this powerful methodology helps businesses break free from stagnation by implementing aggressive 80/20 strategies, continuous improvement cycles, and transformation team building—all without requiring superhuman effort.
What You’ll Learn
- How to apply the 80/20 principle to dramatically increase profitability
- Why grandiose goal setting delivers better results than conservative targets
- How to implement 52 improvement projects in 52 weeks without overwhelming your team
- A systematic approach to pricing that maximizes profits in your core business
- How to build transformation teams that drive exponential results
Time Stamps
- 00:45 – Episode Intro
- 01:31 – Guest Intro: Todd Hagopian
- 02:47 – Todd’s Career Journey and Achievements
- 05:28 – The Hypomanic Toolbox: Managing Bipolar Disorder
- 14:54 – Implementing the Hypomanic Operational Turnaround System (HOT)
- 19:02 – Grandiose Goal Setting
- 23:25 – 80/20 Matrix of Profitability
- 28:30 – Implementing Price Increases and Outsourcing
- 37:42 – Applying the 80/20 Rule to Services
- 41:32 – Continuous Improvement and Theory of Constraints
- 44:57 – Practical Examples
- 46:38 – Transformation Team Building
- 56:52 – Connect with Todd (Book Launch, Website, Socials)
- 63:48 – Inbound Accelerators (Sales Tactics)
- 68:09 – Episode Wrap-up & Final Thoughts
Snippets from the Episode
- "The addiction to yesterday is the worst one. If you want to transform, you can't transform the business by doing the same thing that got you to where you're in trouble."— Todd Hagopian
- "Lead time's a hell of a drug. If you cut your lead time and you're better than the competition, that 42% close rate becomes 100%. Nobody can touch you."— Todd Hagopian
Key Takeaways
- Focus 100% on the vital 20%
- Implement 52 improvements in 52 weeks
- Price B-customers higher than A-customers
- Never simply backfill vacant positions
- Use the A-B-C-D matrix for profitability
- Set grandiose goals to achieve better results
- Cut lead time to dominate your competition
Resources
- 24 Things Construction Business Owners Need to Successfully Hire & Train an Executive Assistant
- Schedule a 15-Minute Roadblock Call
- Check out OpenPhone
- Build a Business that Runs without you. Explore our GrowthKits
- Need Marketing Help? We Recommend Benali
- Need Help with podcast production? We recommend Demandcast
More from Todd Hagopian
- X (Formerly Twitter)
- The Stagnation Assassin on YouTube
More from Martin Holland
- theprofitproblem.com
- annealbc.com
- Email Martin
- Meet With Martin
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- Instagram
More from Khalil
- benali.com
- Email Khalil
- Meet With Khalil
- LinkedIn
- Facebook
- Instagram
More from The Cash Flow Contractor
- Subscribe to our YouTube channel
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- Follow On Social: LinkedIn, Facebook, Instagram, X(formerly Twitter)
- Visit our website
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Connect with Us
Ready to implement these strategies in your business? Visit cashflowcontractor.com for more resources or email questions@cashflowcontractor.com. Don't forget to subscribe to the podcast and leave a review if you found this episode valuable. For exclusive content and behind-the-scenes insights, follow Martin and Khalil on social media.
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