
The art of starting a startup — Gagan Biyani’s advice for generating, validating, and executing on ideas
In Depth
Having No Thesis Is the Enemy of Success
I generally have no thesis at all. In fact, i believe that having a thesis is the enemy of success in this strategy. The more narrow your thesis is going in, the more likely you are to end up trying to pigeon hole yourself into market that isn't ready for change or disruption. Every industry is going to be disrupted eventually, and you should put some effort into it. I still tend to think that there's industries that are more likely and less likely, and that can only come through observation.
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