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ML170: Billy Broas on Education Based Marketing, The Bridge of Transformation Method and Lessons from Master Copywriters

MetaLearn Podcast

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Is Your Olive Oil Campaign a Good Example?

Nasos and i have been studying the marketing material of a well-known direct response copyriter. It's really interesting to see the approach that a true master takes verses more like a beginner to intermediate level copywriter, says Tvention. "I think we'll be talking more about this hallivoil campaign," he adds.

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