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Authentic Campaigns, Social Media, and Politics, with Loren Merchan and Jonathan Barnes

Social Media and Politics

00:00

Authenticity in Political Messaging

The podcast chapter explores the crucial role of authenticity in political campaigns, citing examples like Kirsten Gillibrand's stance shift on gun violence prevention. It delves into the impact of digital media on conveying authenticity, highlighting the freedom it provides from traditional media constraints. The discussion emphasizes the challenge of maintaining authenticity across various platforms and the importance of genuine storytelling in connecting with voters.

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