All Pitching Is Personal

All pitching is personal. You're looking for people that you connect to and they connect to you. There's this whole myth about the elevator pitch, right? The elevator pitch doesn't really exist, right? Yes, you should have a quick version of your pitch. You should have a nice short. But if you're in an elevator with Martin Scorsese, he doesn't like break out the timer to go, hmm, sorry, that was a minute 37 seconds. I cut it off at a minute 30, right?