How to Get People to Buy Into Your Story

With technology now able to doctor images, people and chatbots pretending to be who they’re not and the advent of fake news, it might feel like it’s going to be harder than ever before to get people to believe new ideas. 

That doubt can hold us back from sharing our message for fear that we might not be able to get it across in the right way, causing damage to our reputation and confidence. 

But I want to let you know that it is absolutely possible to overcome skepticism and get your audience bought in and wanting to work with you.

In this episode, I’ll be sharing tools that you can use as a speaker in talks, webinars and workshops to establish credibility and overcome skepticism, so that you get the buy-in to your message. 

What you’ll discover:

• What makes us believe things?
• The most obvious sources of credibility
• Are you an anti-authority?
• How to establish your authority
• How to make statistics meaningful
• The most powerful authority that you can leverage
• The Sinatra Test – can you pass it?
• The incongruence gap and how to use it.

 

Enjoy!

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Books:

Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch

Grab your copy of Cracking Speech Mate - How to Add Humour to Make You An Amazing Speaker

 

Resources:

FREE NEW GUIDE - From Blank Page to Stage 

Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling)

Take the Snackable Story Challenge

https://www.saraharcher.co.uk

 

Resource Links:

Case of Poisoning - National Library of Medicine

https://www.ted.com/talks/hans_rosling_the_best_stats_you_ve_ever_seen

https://knowledge.wharton.upenn.edu/article/changing-someones-mind-powerful-new-approach/

 

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