81% of Americans want to write a book. Only 2% actually do. What's the difference between wanting and doing? One word: deadline. In this episode, I'm breaking down why deadlines are the secret weapon for finishing any goal—whether you're writing a book, getting in shape, or finally decluttering that garage. Your Peloton is collecting dust, your planner has cobwebs, and that Ninja Creami is just an expensive paperweight because you're missing this crucial element. I'll show you how to create real deadlines (not fake ones) for any goal, why a goal is actually a promise you make to yourself, and how to join the 2% who actually finish what they start. Because books don't finish themselves, weight doesn't lose itself, and garages don't clean themselves. That's not how this works. That's not how any of this works.

In This Episode:

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