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Shifting Towards Outcome-Oriented Product Teams
The chapter emphasizes the importance of identifying different types of outcomes for product teams, including behavior-based, sentiment-based, and business outcomes. It discusses the transformation of business outcomes into product outcomes, highlighting the need for collaboration, experimentation, and aligning with shared OKRs. The conversation also covers the dynamics of negotiations between leaders and product teams, as well as strategies for coaching junior teams to shift from an output-driven to an outcome-focused approach.