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107: Tuning In & Taking the Leap with Samara Zelniker

The Blair Badenhop Show

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How to Build Brand Awareness and Brand Awareness

I think that I really want to humanize all of this and just feeling like we understand what you're going through because we've also gone through it. And so offering that initial touch point with someone when they're making this big commitment is really, really important for me. So I love partnering with different people who are doing incredible things or having shared engagement in our audiences where I'm being introduced to their audience by someone that they know and trust. Just staying consistent with your message and know that the people that are meant to hear it well.

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