3min chapter

Time Sensitive cover image

Peter Saville on Capturing “Nowness” Through Design

Time Sensitive

CHAPTER

The Easy Credit of the 80s

In the latter part of the 80s, I was running the studio like an art project. And imagine that any day now it would somehow magically become art and that somehow art would save me because it had. No, it's slightly other way around. By 1990, my so-called studio was insolvent. There was no accountability between the time we spent and what we were being paid. So we ran out of money. The rest of the world ran out ofmoney at that time as well.

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