I Interviewed Johnny Harris & his CEO Iz Harris on how they built a news empire on YouTube. Thank you Invideo AI for sponsoring, use code JONYOUSHAEI50 for 2X free credits: http://invideo.io/i/jonyoushaei And thanks Shopify for sponsoring, click for a free trial: http://shopify.com/youshaei
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Special thank you to our amazing film crew: Caleb Hargett (DP), Ahmad Asaad (2nd Cam Op), Camila Franco Ribeiro Gomide (Sound Mixer)
We also discussed how Johnny won an Emmy with the NY Times, leaving Vox for YouTube, how they're launching a new creator network for journalists, and getting millions of views for videos like The REAL Reason McDonalds Ice Cream Machines Are Always Broken, Why People Think The World Is Flat, What Happens If China Invades Taiwan, The "Deep State" Explained.
(0:00) Who is Johnny Harris?
(1:39) How Johnny Gets More Views Than The News
(6:49) Winning An Emmy
(10:53) Lessons From Vox
(12:39 Getting New Skills
(14:20) Johnny's Key To Writing
(20:16) Johnny’s Production Process
(26:44) Breaking Down Johnny’s Elon Musk Video
(30:54 How Johnny Uses Music
(35:00) How Johnny Creates Shorts
(37:11) Selling Blood To Buy Cameras
(39:55) Business Of Journalism On YouTube
(41:01) Addressing World Economic Forum Controversy
(43:53) Business of Journalism On YouTube (Cont.)
(46:03) Spending $100K Per Month
(47:30) Finding (And Hiring) Creative Partners
(53:16) How Johnny Reaches Out To Sources
(57:59) Growing From YT Channel To Business
(1:05:02) Building A Better Production Process
(1:08:15) Stages Of A Johnny Harris Video
(1:11:27) Publishing Imperfect Videos
(1:16:35) How Big Is The Johnny Harris Team?
(1:19:46) Launching A Creator Network For Journalists
