2min chapter

The Bootstrapped Founder cover image

195: Don't Fall for the Follower Count Trap

The Bootstrapped Founder

CHAPTER

The Goodhulks Law of Social Media

When it comes to engaging with people, I have one central rule and you will hear the philosophy nerd at this point coming out. It's a lesser known formulation of Immanuel Kant's categorical imperative from 1785. So act that you treat humanity, whether in your own person or in the person of any other, always at the same time as an end, never merely as a means. And not optimizing for the wrong things is part of following that rule. In the end, Goodhulks law is an important concept to keep in mind at all times. We have to remember that these metrics should not be the end goal. Instead, our focus should be on creating valuable content,

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