How Figma taps into taste, simplicity, and storytelling | Yuhki Yamashita (CPO at Figma, ex-Uber, Google, Microsoft)
In Depth
The Power of Storytelling in Product Development
This chapter delves into the significance of storytelling in product development, highlighting its role in motivating teams and engaging customers. It explores the strategic approach behind Figma's evolution, emphasizing cross-team collaboration and user feedback to prioritize impactful features. The discussion underscores the balance between showcasing present capabilities and communicating a broader vision, while also addressing the complexities of maintaining simplicity in design.
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