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Ep 404: The Marketing Millennials on Cracking the DTC Success Formula in 2024

DTC Podcast

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Authentic Engagement with Influencers in Marketing Strategies

The chapter delves into the challenges faced by brands in influencer marketing, stressing the importance of long-term partnerships and authentic engagement. It highlights the shift towards organic content and the value of personalized outreach for better results. The conversation emphasizes the significance of maintaining authenticity and community building in social media marketing.

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