#390: The Barbeque Legends Club - Helping Aussie's Barbeque Better
Let's Talk Loyalty
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The Values of the Australian Retail Show
I think there really is a palpable way, I think, where people, especially whether it's loyalty programs or content, people know the motivation behind it. So people know I'm not on this show talking about loyalty just because it's a whatever. It's something that I geek out about. And clearly you guys do as well. The award was for the legends club and the use of data to build it more specifically. For us at barbecue's galore, the innovation is a core principle here. You know, we've been innovating the backyard barbecue for over 45 years now. Starting off in humble beginnings in a garage to 90 plus stores around the country now is an incredible story.
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