
Why the U.S. Media Industry Is in Meltdown
Plain English with Derek Thompson
00:00
From Failure to Success: The Transformation of the New York Times Paywall
This chapter explores the journey of the New York Times' paywall strategy, detailing its transformation from initial setbacks to achieving ten million subscribers. It emphasizes critical moments in its evolution and examines the emotional connection readers have with journalism that supports the paywall's success.
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