BDTP. Using Swag to Grow Your SaaS Brand with Scott Markovits
UI Breakfast: UI/UX Design and Product Strategy
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How to Build a Long-Term Relationship With a User
CNN's John Defterios talks about how Facebook built its ad-free Messenger service. He says it was very much focused on users who were at the "cusp" of signing up for a paid plan. The company sent out free videos to those people when they activated their account, he says. It then used that information to build relationships with them in real time.
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