Total Battle War Strategy: $600k/day revenue 4X genre success with innovative onboarding
two & a half gamers
Success Story of Total Battle by Score Warrior in the Forex Strategy Genre
Explore the journey of Score Warrior and their game Total Battle, from its launch in 2017 to becoming a cross-platform success with revenue milestones reaching 14 million in May 2024.
Total Battle is a war strategy game that will allow you to become immersed in a fantasy world of battles between ancient civilizations, magic kingdoms, and great empires. Join the legendary heroes of the mighty kingdoms and build your empire in the magical world of Total Battle!
Join the company of legendary heroes in Total Battle who’ll defend their territory at all costs and fight against monsters, barbarians, wizards, elves, and other foes. Develop a base and establish a strong tower defense to win all the kings battles in this medieval strategy war game and become the Lord of all the Kingdoms!
This is no BS gaming podcast 2.5 gamers session #115. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.
Panelists: Jakub Remiar, Felix Braberg, Matej Lancaric
Youtube: https://youtu.be/7cgAiDFMsMg
Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2ftcc85es-CesThaafn9k0BIFSVAV8FQ
Agenda
00:00 Epic intro
01:46 Overview of Total Battle and Score Warrior
04:43 The Success of Total Battle
06:31 Positioning of Total Battle in the 4X Genre
09:17 The Gameplay and Mechanics of Total Battle
21:08 The Future of Total Battle and the 4X Genre
25:03 Introduction to Total Battle and its monetization success
26:16 Unique mechanics: Onboarding tutorial and hospital system
30:39 Effective creatives and user acquisition strategies
37:13 Total Battle's Strong Presence on YouTube
46:56 Potential concepts for Total Battle's creatives
49:07 Success in the competitive 4X genre
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Matej Lancaric
User Acquisition & Creatives Consultant
https://lancaric.me
Felix Braberg
Ad monetization consultant
https://www.felixbraberg.com
Jakub Remiar
Game design consultant
https://www.linkedin.com/in/jakubremiar
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Takeaways
Total Battle has achieved significant success, generating $600k per day in IAP revenues.
The game features innovative onboarding mechanics, including a simulated 4X map within the city.
Total Battle incorporates puzzle mechanics and a story mode to engage players.
The game has experienced a surge in popularity, reaching a peak of $14 million in monthly revenues in May 2024. Total Battle is a successful 4X strategy game, generating around $600k per day.
The game features unique mechanics, such as an onboarding tutorial within the game's map and a hospital system for resurrecting troops.
Total Battle utilizes effective creatives and user acquisition strategies, with a variety of concepts and playables used to attract and engage players.
Total Battle demonstrates the potential for success in the competitive 4X genre.
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