The Marketoonist on why humour is good for business - Tom Fishburne
Uncensored CMO
00:00
Navigating Marketing Complexity and Embracing Humor
The chapter explores the intricacies of customer funnels in marketing, advising against a linear approach and instead emphasizing the importance of building lasting connections with consumers. It touches on the impact of technology on predicting consumer behavior, the role of humor in marketing, and the need for fresh perspectives to challenge conventional thinking. The discussion delves into how humor can expose industry quirks, the significance of personal and company growth alignment, and the influence of AI on creativity and advertising content.
Transcript
Play full episode
