The 'boys vs. girls' election
Playbook Deep Dive
The Gender Divide in Political Sentiments
This chapter examines the growing gender gap in politics, particularly the diverging political views of men and women in relation to key figures like Trump and Harris. It highlights the influence of generational shifts in media consumption and social issues on voting behaviors, particularly among female voters. The discussion emphasizes how these trends could reshape electoral outcomes, raising concerns over elections being defined more significantly by gender than traditional indicators.
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