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12min chapter
Season 4, Episode 1: Mastering experimentation in consumer products (with Bill Grosso)
Mobile Dev Memo Podcast
User Testing and Experimentation in Gaming
This chapter explores the intricacies of user testing and experimentation within consumer products, focusing on managing user involvement across multiple tests to avoid data misinterpretation. It also discusses the critical role of growth teams in optimizing player acquisition and retention, emphasizing the need for collaboration among various departments to adapt to evolving user demographics.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode