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4min chapter
Are Algorithms Controlling Your Mind? | The Next Big Idea Daily
The Next Big Idea
The Dual Nature of Psychological Targeting: Danger and Potential
This chapter explores the impact of algorithms on personal privacy and decision-making, emphasizing how they analyze language to uncover emotional states and vulnerabilities. It advocates for greater awareness and control of personal data to harness the benefits of psychological targeting while mitigating its risks.
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