Documenting Processes and Using AI

According to Jacob Kline of Inkline Homes, his remote Filipino team members outperform his local American workers at a fraction of the cost, and they actually ask for more work on slow days.

After seven years flipping 300 double wide mobile homes in Florida, Jacob's building something radical at Incline Homes: luxury construction quality at bottom-10% pricing. Think IKEA's disruption of furniture, but for housing. His secret weapon isn't cheaper materials or cutting corners. It's ditching the traditional overhead-heavy construction model for a lean operation powered by global talent and AI.

Jacob shares how yesterday's leadership strengths become today's constraints. He learned this the hard way. His obsession with controlling every detail nearly tanked his business when he couldn't find quality project management. The breakthrough came when he realized his need for control was the actual bottleneck, not the lack of talent.

Jon's experience mirrors this evolution. He was drowning running a construction business with unreliable local talent (finding mini liquor bottles in desks of people making $30/hour). Global talent didn't just solve his staffing problem. It, in fact, reignited his passion for business. His Filipino team members think about improving the business in their free time, calling old leads for reviews without being asked.

As businesses scale, founders must evolve from doing everything to orchestrating systems. Jacob discovered his construction expertise was limiting growth because he couldn't delegate effectively. Once he let go and trusted global talent with core functions, his capacity exploded.

This isn't about replacing American workers, but strategic allocation. Jacob’s example demonstrates the value of paying local talent more for high-touch work while global talent handles the systematic, repeatable tasks. The result: better service, happier teams, and margins that allow truly affordable housing without sacrificing quality.

Key Topics:
(01:14) Introduction to Incline Homes and the IKEA Approach to Construction
(04:22) Global Talent Outperforming Local Workers
(08:42) “You Need An Apprentice, Not An Assistant”
(12:42) Self-Awareness of Your Level of Operational Maturity
(21:35) When to Hire Managerial Talent
(27:07) Scaling to Your Current Revenue
(39:25) Sagan's Talent Pool and Hiring Innovation
(41:00) Building Solutions for Your Own Problems

Stay connected for more insights and strategies by following:
Jon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@MatznerJon⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ on X and at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lazyleverage.beehiiv.com⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
Peter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@pslohmann⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ on X and at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠peterlohmann.com