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180 - Why You Shouldn't Be Sending Low Intent Leads to Sales | Dustin Deno

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How to Build a High Intent Web Form, Engaged Outbound, and Cold Outbound

One thing that i found interesting is that you basically built four separate funnels. Near high intent websit funnel is an have different conversion rates and engaged outbound, which then helps you think about planning and resources. There's one more i recommend this be ecauseithink it's super smart. If you're 200% on your your high intent web form, but like an enterprise that doesn't convert, and your 20 % at kind of engaged, which does converge. And so this tremendously helps us understand where to go.

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