2min chapter

Deliverability Defined cover image

iOS 15’s Impact on Open Rates So Far

Deliverability Defined

CHAPTER

Male Privacy Protection

i'm just one of those people that's, like, i have an iphone, and it's tracking me in a bunch of other ways. Andt just, you know, in the grand scheme of like, privacy, i probably could do a lot more than just checking that box when it comes up to maintain all my different privacy options. So if that doesn't matter to you, than that's great. You can definitely turn on that mal privacy protection. But it is an interesting kind of effect of the male privacy protection is that a lot of senders aren't going to be able to clean up their list with accurate open data.

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