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Morgan Stanley: Could A Banking Crisis Drive Adoption?

Empire

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The Future of ETFs

I think there's potential for both. Even if you take the evolution of ETFs, so in early 2000s, there was only a handful of them. Many people were against them that they'd even be successful. The real J-curve forETF adoption happened around the global financial crisis. So I do think there's a combination of both of those things that need to happen.

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