22min chapter

Stoa Conversations: Stoicism Applied cover image

How to Think Fast, Slow, and Stoic (Episode 79)

Stoa Conversations: Stoicism Applied

CHAPTER

Anchoring and its application in practical life

In this chapter, the concept of anchoring is discussed in comparison to other concepts like fonts being bold and priming. The relevance of anchoring in practical life, such as in consumer behavior and marketing, is explored. The chapter also introduces the idea of connecting anchoring with stoicism and provides a primer on stoic psychology.

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