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Doug DeMuro’s Wild Ride: How Car Reviews Became A $37 Million Business

The Colin and Samir Show

CHAPTER

The Importance of Investing in a Business

The company that invested in us, the turning group kind of specializes in these like creator businesses. And so I wasn't really considering an exit. Part of the reason was I didn't want to have to explain to whatever BS companies showed up how this all works. The crazy drawback is you put an enormous amount of trust behind the creator.

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