
2: Churn and Return
Downstream
00:00
Is It Helpful or Just Another Problem With Streaming?
The two minute metric that we're given by net flicks shows intention to watch. It's still a very vague number, you look at sommig like a squid game and they say one point four billion hours viewed. So many people are tuning in day of or after three days, or after seven days, to this programe. And here's what it means for the household penetration that you gare seing with your brand. With a streaming service, especially one without ads, the value of content becomes much more individual.
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