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How Did You Develop That Overnight?
When i was president of the company, going back to two thousand, i was still managing all the corporate functions. And there were some very interesting findings. Nobody consumed the pepsico product before ten a m in the morning. We didn't have a breakfast product. Tropicana was our first acquisition that got us into the pre ten a m dapart. So once we filled out the morning day part, you start saying, what else do we have to do to keep this company healthy and growing? You know, i took it personally, because i said, this is our seashore, so we have toDo something about it. Everything became personal for me.