No Such Thing: Education in the Digital Age cover image

Live from SXSW Edu 2023: Research Storytelling in The Digital Age

No Such Thing: Education in the Digital Age

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The Power of Audiences

I think it's finding the right audience. A lot of times we speak to the wrong audience. We're trying to enact change by talking to researchers about research. That's not the right audience if you really do want to impact policy or practice. And then taking a little bit of time and thinking about, okay, this is the audience for the work. That's the group that holds the power is going to be changing this thing.

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