How to Pick Your Audience First

i'm inspired by seth, but i'm going to do it anyway because i have to be consistent. Pick your audience first. You don't have to be super specific, but it certainly helps if you can be clear about who that tribe is and what they need from you. Soiou pick your minor leagues, then go to your next leagues. That's how i would begin. I've been pitching the book industry for 15 years,. Cause i've got two stamps. But no one knew that i was getting 800 rejections in a row. And so i could play in that space. Then when the web came along... It's a totally different group of people. They're