11. (Ch 3.1) CompuServe, Prodigy, AOL and the Early Online Services
Internet History Podcast
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The History of Prodigy
Prodigy was founded in 1984 as a joint venture between IBM and Sears. Big name media personalities such as Howard Cosell and Liz Smith wrote columns exclusively for the service. Prodigy hoped to make the bulk of its money via advertising fees or by taking a cut of product sales.
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