The Journal. cover image

The Epic Mess at TGI Fridays

The Journal.

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The Evolution of Casual Dining: TGI Fridays' Journey

This chapter delves into the history and significance of TGI Fridays as a cherished American dining spot. It examines the challenges faced by traditional dining brands in adapting to modern consumer preferences, especially among younger diners, while reflecting on the changing landscape of dining culture.

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