23min chapter

Working Hard, Hardly Working cover image

Ep. 73 The Blueprint For Building An 8 Figure Business On Social Media With Luxe Collective’s Ben Gallagher

Working Hard, Hardly Working

CHAPTER

Navigating TikTok and Social Media Strategy

The chapter explores the speaker's journey with TikTok, discussing the pressures of maintaining an online image and the liberation found in being less focused on performance. It also delves into the social media strategy of a successful business, highlighting the evolution towards more engaging content and the need for authentic engagement over vanity metrics.

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