2Bobs—with David C. Baker and Blair Enns cover image

How to Avoid Commodifying Your Offering

2Bobs—with David C. Baker and Blair Enns

00:00

Navigating Business Challenges and Strategic Value

This chapter explores how businesses grapple with reputational concerns versus financial imperatives during economic downturns. It emphasizes the need for strategic thinking over mere execution in client engagements and critiques the conventional charging methods for strategic services.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app