4min chapter

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Breakthrough Lessons: The Sales Learning Curve

Pattern Breakers

CHAPTER

How to Maximize Sales in a Startup

The sales learning curve is one of the very best huristics to track your start ups progress to product market fit. Mark leslie suggests a useful rule of thumb, which is a sales yield of twice the fully loaded cost per sales rip. I've been involved with many start ups who ramped sales too quickly. They let their success in getting early customers convince them that they could ramp fast and in a repeatable way. This might sound familiar to some of you, or even bring back some old memories you'd rather forget. To achieve even your most ambitious growth goals, if you want to achieve strong product market fit and know you've achieved it, the sales learning curve high lights what matters

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