How SEOs hijack Reddit, The impact of Google's search leak for businesses, Google responds to leak: Documentation lacks context, Do brand searches drive SEO up exponentially?, and Perplexity AI's big SEO campaign
Marketing School - Digital Marketing and Online Marketing Tips
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Exploring Google's Interest in Perplexity and Critiquing Google's Search Results
The chapter delves into the possible acquisition of Perplexity by Google, analyzing Perplexity's AI-driven programmatic SEO approach and the consequences of recent AI updates on Google's search quality and user experience. It highlights criticisms of Google's prioritization of search result quantity over quality and advocates for a shift towards delivering more relevant and valuable content.
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