You can't be a thought leader if you can't communicate. Adam grant and austin cleon are great at their message because they've learned how to tell that story as well. The marvellous missus masel is a great show about this woman in the fifties or sixties who decides to become a professional comedian. And her comedy gets better as she practises it. Part of it is saying things out loud. It's seeing what people respond to and what they don't.

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